Someone looking for a lawyer already has a concrete problem and little patience for scrolling through results. Increasingly they ask an AI assistant — which doesn't hand them a list, but two or three names. We work to make yours one of them, and show you monthly whether it's working.
These are the kinds of questions we measure on ChatGPT, Perplexity, Gemini and Copilot — three times each, because a single answer isn't a measurement:
That is why AI visibility matters more for a law firm than for almost anyone else: the value of one new client is high, and the decision is made on the basis of very few names. The most common technical problem we find in Ticino firms is trivial and fixable — the website is built in JavaScript and returns an empty page to an AI crawler. The assistant, even if it wanted to, has nothing authored by you to cite.
Compliance and anti-money-laundering advisory and FINMA authorisation support for financial intermediaries. We publish this case with their consent. There are no results to show yet — there is a starting point, measured before we touched anything. The numbers that follow will appear here.
A rebuilt website that bots can read, structured data stating precisely who BV is and who they serve, consistent listings, and content that answers their clients' real questions.
Exactly the same measurements at 30, 60 and 90 days, using the same method and the same questions, alongside how competitors moved. Good or bad.
Not quite — and be wary of anyone who promises you otherwise. AI systems are not deterministic: the same question can produce different answers minutes apart. We influence the probability of being cited and we measure it monthly using the same method. That much we do guarantee: you see the numbers, good or bad.
The technical side — a readable site, structured data, listings — is sorted within a few weeks, and it unlocks everything else. Authority and citations take months. The first report still arrives at thirty days.
No. One firm per sector and town, for the entire duration of the agreement.
We have a fixed, published price list that is the same for everyone: no bespoke quotes, no negotiation. We send it together with the free analysis, so you see your own numbers first and the price second. Six-month minimum, first month satisfied or cancel.
No fake reviews. No “guaranteed” rankings. Only results you can measure.
We show you data, not promises: every number is verifiable, month after month, using the same method.
We'll run the free analysis: we take 6–10 real questions a client of yours would ask and put them to ChatGPT, Perplexity, Gemini and Copilot. We send you the result — where you appear, where you don't and who is named instead — with no commitment and no obligation to continue.
Write to info@citato.ch